Style by Design

A graphic-design critique service

[email protected]
Tampa, Florida № 0001

To whoever made the thing you're about to send,

You already suspect the piece isn't quite right. That's why you're reading this. So let's get to it.

Send us a piece of design — a poster, a landing page, a menu, a logo, a draft of anything — and you'll have a written critique back, in your inbox, in under twenty-four hours. Usually faster. We mark up the piece where the marks belong, call out the one thing most worth fixing, and tell you what to try.

It will be direct. That is what you are paying for.

The studio is the work of a graphic designer with a forty-year career in newspaper, billboard, and direct-mail advertising — the kind of taste that comes from making print do work for real businesses, on real deadlines, with real money on the line. The critique itself is drafted by a careful program (Anthropic's Claude), prompted to think the way the studio thinks about a piece. The labor is the model's. The taste behind it is the studio's. We don't pretend a person reads each one. That's the trade-off that returns a critique in hours instead of weeks.

Twenty-four dollars per critique. Twenty-nine a month if you want four of them. If a critique doesn't read your piece honestly, write us within seven days and we'll refund the whole amount, no argument. Your work is never used to train AI. Encoded in the operating agreement.

If you're ready, the button below opens the submission form. If you'd rather see what you'll be getting first, an example critique is enclosed.

Yours,

The studio

Tampa, Florida

— Enclosed

An example critique, № 0417 — a landing page for a single-origin coffee roaster, returned in 6h 12m.

Critique #0417 An example · Landing page
Returned in 6h 12m
Submitted "A hero for a single-origin coffee roaster"

Written critique

The hierarchy is fighting itself. The headline wants to be the hero — and at this size, it should be — but you've let the bottom photograph block compete for the same weight, and now neither lands.

mark · photograph block, lower band

The fastest fix: pick one. If it's the headline, crop or kill the photograph entirely. If it's the photograph, pull the headline back two sizes and move it up-left, where the eye enters the page anyway. The supporting line ("Single-origin · roasted in Tampa") can stay where it is — it's the only piece earning its current size.

Right now the page reads as a tie. Pages that read as ties don't sell coffee.