From the drawing table.
A short letter, every Wednesday, about one piece of design. Four hundred words, one opinion, no tracking. Free.
Every Wednesday morning, an email about one piece of design — a billboard that does or does not do its job, a menu that fights its own readers, a logo that has aged better than expected, a typography decision in a corporate identity that keeps it from looking corporate.
The letters will be short. Four hundred words is the budget — long enough to make a point, short enough not to waste your morning. They will be opinions, not reviews. They will be wrong sometimes; design opinions usually are.
The first letter, Why we opened the studio, arrives Wednesday, 27 May 2026.
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Past letters
More each Wednesday from here.